School is out, kids are out, summer projects and summer trips have begun. Is your website full of helpful ideas? We are past the spring cleaning phase and now onto the summer building phase. Put your best foot forward by offering your customers helpful tips, guidelines and products to make their summer easier, more fun, or just plain more enjoyable. If you sell clothing, highlight your hot trends. If you sell outdoors gear, suggest places to go, things to see, and products to use. If you sell jewelry, highlight this seasons trends. Nearly all online stores have something that they can offer their customers for the summer season.
If you have an opt-in email list for your customers, now is the time to send out those quarterly newsletters.